GolfBack, a leading provider of golf course technology solutions, is excited to announce a new collaboration with Google through its Reserve with Google integration. This integration allows golf courses to seamlessly redirect customers searching for tee times on their Google Business Profiles directly to the course’s own booking system, ensuring that bookings are managed and […]
In the competitive world of golf course management, finding the right tools to streamline operations and enhance member satisfaction is crucial. Golf courses continuously seek innovative solutions to optimize tee time allocations and provide equitable access to their facilities. Two notable systems in this arena are GolfBack Tee Time Lottery and Chelsea Lottery. Here, we’ll
Chelsea Lottery Alternative – GolfBack Tee Time Lottery Read More »
In the ever-evolving landscape of the golf industry, staying ahead requires innovative approaches that enhance operational efficiency, customer satisfaction, and revenue generation. Dynamic pricing isn’t a new topic however, it has emerged as a powerful tool that holds immense potential to transform the way golf courses manage their pricing strategies. Below we dive into the
Unveiling the Secret Behind Skyrocketing Revenues with Dynamic Pricing Read More »
John Brown, CEO of GolfBack named #16 most powerful person in golf for 2023 Read the full article here → More about John Brown John M. Brown, CEO of GreatLIFE Golf, has spent a lifetime in golf, learning the game from his father a Master PGA Professional. John attended West Chester University, playing on the
GolfBack’s CEO Named 16th Most Powerful Person in Golf Read More »
Southwest Airlines is known for its unique business strategy, which includes a focus on direct booking and a number of other customer-centric practices geared to create direct loyalty with the consumer. Southwest Airlines has historically emphasized direct bookings through its official website and mobile app. Here are some key aspects of their direct booking strategy:
Why a Direct Booking Culture is Important to Your Golf Business. Here’s how to Build One Read More »
When I set out to create Brown Golf, I never anticipated entering the golf technology space. Brown Golf existed from January of 2011 and at the time of the merger with GreatLIFE Golf & Fitness in September of 2022, we operated twenty-five facilities. While operating Brown Golf, a company which had a business model highly
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